Wilmington, Delaware, August 29, 2006—Warm coats for disadvantaged children and educational support are the focus of Aloysius Butler & Clark’s (AB&C) newest clients.

Operation Warm, headquartered in Kennett Square, Pennsylvania, has turned to AB&C to refresh its identity. In addition, the creative team will also design a newsletter and brochure and provide creative talent for the nonprofit organization’s website. Operation Warm provides disadvantaged children with new winter coats, the item most requested by schools and social service agencies. Operation Warm believes a new coat can help children feel good about themselves, which means they arrive at school ready to learn. By 2006, Operation Warm will have provided brand-new coats for more than 250,000 disadvantaged children.

AB&C has also been selected by CGI to provide a full range of marketing services, including identity and public relations. The organization (formerly Creative Grandparenting), was started in 1989 by Robert Kasey, a retired DuPont executive who was inspired to become a better grandparent. Since then CGI has evolved into an organization that establishes mentoring programs in elementary and middle schools and has written an award-winning manual that is used statewide to train mentors in Delaware.

AB&C is a 35-year-old communications agency established in business-to-business and consumer marketing. The agency brings a fresh perspective to local, regional, national and international accounts in a variety of industries, including healthcare, finance, technology and tourism. AB&C is a member of the Transworld Advertising Agency Network (TAAN), the Public Relations Society of America (PRSA), the Advertising Clubs of Delaware and Philadelphia, the Art Directors’ Club of Philadelphia, the Jersey Shore Public Relations & Advertising Association (JSPRAA), Society for Healthcare Strategy & Market Development (SHSMD) and the American Marketing Association.

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